Google Tag Manager: stats, alternatives & is it maintained?

Maintenance check

Is Google Tag Manager still maintained?

Yes - by every measure the directory publishes, it is actively maintained.

Updated recently. The last release was 5 months ago.
Slightly behind on testing. Tested up to 7.0.8, while current plugins are tested on 7.1.
Well rated. 4.2 out of 5 from 10 ratings.

Compare

Google Tag Manager alternatives

The most-installed plugins doing the same job, from Analytics Tag Management & Tracking. Google Tag Manager itself ranks #6 of 131. How plugins are grouped.

#1

Conversios – GA4, Google Ads & Meta Conversion Tracking with Product Feed for WooCommerce

enhanced-e-commerce-for-woocommerce-store 10K installs · 4.3 stars

See all 131 Analytics Tag Management & Tracking plugins, ranked

Standing

More installed than 95.5% of the directory

Ahead of 45,575 of the 47,734 plugins that report an install count at all. An install figure on its own says nothing; this is what it is worth.

95.5% Percentile by installs Among plugins that report an install count

45,575 Plugins it is ahead of Fewer active installs than this one

2,158 Plugins ahead of it More active installs, or the same published band

How to read that

The directory rounds install counts hard and publishes them as bands, so two plugins showing the same number are not necessarily level. The percentile is computed over the plugins that report a count at all, which excludes the quarter of the directory sitting on the reporting floor.

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